University of South Alabama, Office of Public Relations
May 4, 2010
Contact: Jennifer Z. Ekman, USA Public Relations, (251) 460-6360
USA Students Craft Action Plan for Ronald McDonald House
Audrey Phillips, Katie Helper, Al Tenhundfeld, Dr. David Turnipseed, and Audra Ayers

University of South Alabama Mitchell College of Business senior management students recently completed a semester-long strategic industry analysis and action plan for the Ronald McDonald House Charities of Mobile Inc. The plan will be implemented to assist the organization in generating funding for a new-house addition.  From left, Audrey Phillips of Mobile; Katie Hepler of Prattville, Ala.; Al Tenhundfeld, executive director of Ronald McDonald House; USA Management Professor Dr. David Turnipseed; and Audra Ayers of Mobile.


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