What is Hospitality and Tourism?
Students at the University of South Alabama can earn a bachelor's degree in Hospitality and Tourism Management to become leaders in one of the world's fastest-growing industries. The program recently expanded in 2024 to include specialized concentrations in events marketing and management and global leadership. The curriculum focuses on building a foundation in business while providing the specific technical and leadership skills required for the leisure and hospitality sector.
Awareness

First Year
- Understand that accounting involves the recording, classifying, and summarizing of financial information for various organizations.
- Recognize the importance of accountants in determining an entity's financial health and supporting daily business decisions.
- Learn that accounting is a foundational element for all business activities, including research, development, and marketing.
Middle Years
- Identify the 120-semester-hour requirement to sit for the CPA Examination in Alabama, which includes at least 24 hours of upper-division accounting.
- Acknowledge the value of the CPA designation for enhancing credibility, job stability, and salary potential.
- Develop an awareness of the different branches of the field, such as tax, audit, and data analytics.
Last Year
- Recognize that becoming a licensed CPA in Alabama requires a total of 150 semester hours of college work.
- Understand the benefits of pursuing a Master of Accounting (MAcc) to meet the 150-hour licensure requirement while preparing for the CPA exam.
- Stay informed about the rapid changes in the accounting profession through faculty and professional interactions.
Exploration

First Year
- Engage with faculty and other accounting students to explore the world of accounting and its career possibilities.
- Explore resources from the Association of International Certified Professional Accountants to understand the CPA path.
- Browse the American Accounting Association's career center to see currently available opportunities across diverse industries.
Middle Years
- Join student organizations like the Accounting Club or Beta Alpha Psi to interact with business community leaders.
- Attend Accounting Club meetings to learn about various career paths, ranging from entertainment to medicine.
- Participate in the IRS Volunteer Income Tax Assistance (VITA) program to gain practical experience in community service.
Last Year
- Utilize the Mitchell College of Business (MCOB) network to connect with Gulf Coast industries and government agencies for job leads.
- Research the specific prerequisites for the CPA exam in Alabama or other states where you intend to practice.
- Evaluate graduate-level opportunities, such as USA’s 100% online Master of Accounting program, for advanced career growth.
Preparation

First Year
- Begin the standard business course sequence, starting with ACC 211 (Financial Accounting) and ACC 212 (Managerial Accounting).
- Focus on maintaining a minimum grade of "C" in all foundational accounting courses to advance in the program.
- Develop foundational knowledge in general business areas like economics and management that support accounting work.
Middle Years
- Complete a required internship to gain hands-on professional experience in an accounting environment.
- Enroll in specialized upper-division courses such as Taxation of Individuals, Accounting Information Systems, and Intermediate Accounting.
- Build technical proficiency in accounting and business software through practical application courses.
Last Year
- Complete advanced coursework in areas like Auditing, Cost Accounting, and Financial Statement Analysis.
- Apply for the Master of Accounting program if you intend to reach the 150-hour CPA licensure threshold within one year.
- Engage with MCOB career resources to prepare for full-time job placement in public, corporate, or government accounting
Job Outlook
23.1% growth by 2033
1.93 million new jobs in leisure and hospitality
Median Salary
-
Annual Job
Openings Each Year
15,200
Current Workforce
-
What can I do with this major?
- Event Coordinator / Meeting Planner
- Hotel / Resort Operations Manager
- Tourism Marketing Specialist
- Human Resources Coordinator (Hospitality)
- Food and Beverage Manager
- Convention Services Manager
- Guest Services Supervisor
What skills will I learn?
- Global Leadership: Strategic management skills for navigating international hospitality environments.
- Event Marketing & Management: Planning and executing large-scale meetings, conventions, and incentive trips.
- Financial Management: Understanding the acquisition and allocation of resources within a service-based business.
- Problem-Solving & Critical Thinking: Applying analytical skills to resolve complex service and operational challenges.
- Professional Communication: Effectively conveying information to diverse global audiences and team members.
- Human Resource Management: Skills in leading, training, and managing diverse hospitality staff.
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